Press and media kit

Anesthesia hiring, free for employers.

Everything a reporter needs on one page: the release, the film, product screenshots, logo files, founder bio, and a direct line to the founder. Nothing here is embargoed and nothing needs to be requested.

Last updated . Everything below is accurate as of that date.

01

Press release

FOR IMMEDIATE RELEASE

SEATTLE, WA · August 17, 2026

RxRooster Opens a Free Hiring Rail for Anesthesia Employers

Registering, posting listings, connecting with CRNAs, CAAs and anesthesiologists, and interviewing are now free on the anesthesia hiring platform.

RxRooster, the hiring platform built for anesthesia, today announced that its core offering is free for employers. Registering is free. Posting listings is free. Connecting with providers is free. Interviews are free. There is no placement fee, no posting fee, and no per-connection charge.

Anesthesia is one of the tightest labor markets in medicine. An unfilled anesthesia seat delays surgical schedules, and the cost of leaving it open is measured in canceled cases, not recruiting budgets. RxRooster’s bet is simple: when starting a conversation costs nothing, employers start more of them, sooner.

RxRooster matches anesthesia providers, including CRNAs, CAAs and anesthesiologists, to employers. An employer creates a free account and posts an opening: the role, the schedule, the state, and a rate the employer sets and can either show or hide. Every listing is reviewed before it can match. RxRooster then scores that listing against what providers have already stated they require, across provider type, license state, distance, schedule, case mix, and rate. Where the terms agree, the two sides connect, negotiate, and schedule an interview on the platform.

Because providers state what they actually require, RxRooster holds both sides of the comp picture: what is posted, and what providers say they need to see before they will take a role. Part of that view is published. RxRooster’s market report is free and shows compensation by state and by provider type, so an employer setting a rate and a provider weighing a role are reading the same numbers.

The practical change for an employer is at the top of the funnel. A group can open every conversation its schedule needs, instead of rationing outreach against a recruiting budget, and it can do that across anesthesia groups, staffing companies, hospitals and surgery centers alike.

The company is also deliberate about where it uses AI. Software reads listing text and credential documents so that openings and credentials arrive in one comparable, checkable format. The matching itself is not a learned model. It is a deterministic score over requirements both sides have stated in advance.

The platform is built around provider trust. Recruiters do not browse a directory of provider names. That surface does not exist. Providers appear masked in matching and in match views, provider identity is checked against the federal NPI registry, and providers are not charged for anything.

RxRooster’s position is stated flatly: nobody is charged for an interview, at any step, on either side.

Hiring anesthesia still works the way it did twenty years ago: post, wait, call, negotiate. That whole sequence collapses. When an employer has already said what it needs, a provider has already said what they want, and software has done the reading in between, the booking should be instant. Just over a year in, providers are joining faster than we planned for.
Alma Knudson, founder of RxRooster

Anesthesia employers can register and post listings today at app.rxrooster.com/employers. Providers can see open anesthesia roles at app.rxrooster.com/providers.

About RxRooster

RxRooster is a hiring platform for anesthesia. It matches CRNAs, CAAs, SRNAs and anesthesiologists to employers, then carries each match through negotiation and interview scheduling. Providers are not charged for anything. RxRooster, LLC was founded by Alma Knudson. Learn more at rxrooster.com.

Media contact

Alma Knudson, Founder & Head of Engineering, RxRooster
alma@rxrooster.com

02

The employer film, 45 seconds

Silent by design, captioned throughout. It follows one anesthesia listing through the whole system and ends on what the run cost the employer. Play it here or take the file.

Do not attach this to email

It is a multi-megabyte file, and attaching it to a cold pitch is the fastest way into a spam folder. Paste the link instead. It is hosted here permanently.

DIRECT LINK, SQUARE 1:1

https://rxrooster.com/press/video/rxrooster-employer-film-1x1.mp4

DIRECT LINK, VERTICAL 4:5

https://rxrooster.com/press/video/rxrooster-employer-film-4x5.mp4

03

How a match happens

Requirements are stated first, the match is scored against them, and only then do the two sides talk.

  1. 01

    Stated requirements

    Both sides say what they need before anyone talks.

    The employer posts
    Role, schedule, state, case mix
    And sets the rate
    Shown or hidden, employer’s choice
    The provider states
    Provider type, licenses, distance
    And their floor
    The rate they will work for
  2. 02

    The match

    Every listing is reviewed before it can match. Then it is scored.

    Scored on
    Provider type and license state
    Scored on
    Distance and schedule fit
    Scored on
    Case mix and rate
    Identity
    Checked against the NPI registry
  3. 03

    The connection

    Where the terms agree, the two sides talk. Nothing on this path is charged.

    Providers appear
    Masked. No browsable directory
    Then
    Connect and negotiate on platform
    Then
    Schedule the interview
    Cost to either side
    None
Download the diagram (SVG)Vector, safe to place at any size in print or web.
04

Product screenshots

Captured from the live product on surfaces any visitor can reach without an account. No provider identity appears on any of them, because that surface does not exist. Free to publish with credit to RxRooster.

Open anesthesia roles, pinned at the posted rate
Open anesthesia roles, pinned at the posted rateThe provider view. Roles are placed on the map at what they pay, so a provider reads the market before reading a single posting. Filters cover provider type, rate and state.Download full resolution
A role card, with contact details still closed
A role card, with contact details still closedWhat a provider sees on a role before any contact is made. Rate, location, posting age and engagement type are all on the face of the card. The recruiter’s name, email and phone stay closed until the provider asks for them.Download full resolution
The employer door
The employer doorWhere an employer starts. A free account, the opening posted as the employer defines it, and a worked example of what it means for an opening and a provider to already agree on terms.Download full resolution
05

Current product facts

Accurate as of the date on this page. If something you want to write is not on this list, ask rather than infer, and we will either confirm it or tell you we do not publish it.

What it is
A hiring platform built for anesthesia. It matches CRNAs, CAAs, SRNAs and anesthesiologists to the employers hiring them.
Who is charged
Nobody, for registering, posting a listing, connecting, or interviewing. Providers are not charged for anything.
Where it operates
United States.
Employer account
Free. One account, as many openings as the employer wants to run.
Rate on a listing
Set by the employer, and shown or hidden at the employer’s choice.
Provider identity
Masked in matching and in match views. There is no browsable directory of provider names. Identity is checked against the federal NPI registry.
What matching reads
Provider type, license state, distance, schedule, case mix, and the rate each side has stated.
How matching works
A deterministic score over stated requirements. It is not a learned model, and it is not predictive.
Matches generated
115,000+ provider-to-listing matches in the first year. That is match volume the system produced, not connections made or roles filled.
Where AI is used
Reading and normalizing listing text into one comparable format, and reading credential documents during verification. Nowhere in matching.
After a match
Negotiation and interview scheduling happen on the platform.
Legal entity
RxRooster, LLC.
Founder
Alma Knudson, Founder & Head of Engineering.

The match figure above is the only scale number we publish. We do not publish counts of listings, providers, employers, or where our listing data comes from, and we do not confirm figures attributed to us that we did not publish ourselves.

06

Founder

Founder photo available on request. Email alma@rxrooster.com.

Alma Knudson

Founder & Head of Engineering, RxRooster

Alma Knudson is the founder and head of engineering of RxRooster. He has spent his career building systems that move resources to where they are needed: the finance and logistics backbone of a major US hospital system, platforms for government, aerospace and biotech institutions in Europe, reliability and security work on regulated financial systems carrying tens of millions of requests a month, and an AI and machine learning platform taken into production at a federal public health agency. He founded one company before RxRooster.

He started RxRooster because anesthesia is one of the most expensive and most fragmented workforce problems in healthcare, and nobody was fixing it. Providers face openings in inconsistent formats, most of them mismatched on pay, location or credentials, and negotiations they do not control. Employers have no clear read on market rate and reach the wrong people slowly. The result is coverage arriving late to the facilities and communities that need it.

His aim is an on-demand anesthesia market where the provider sets the terms and coverage reaches the room. He uses AI where it earns its place, making a chaotic market legible and verifying credentials, and hard engineering everywhere trust and money are on the line.

07

Media Q&A

What exactly is free, and for whom?
For employers: creating an account, posting listings, connecting with providers, and interviewing. For providers: everything. There is no placement fee, no posting fee, and no charge that triggers when a provider responds.
Then how does RxRooster make money?
Everything described on this page is free and stays free. An employer that wants hands-on help filling a schedule books a call with the founder, and that conversation is where anything paid gets discussed. We do not quote a rate in advance because the scope is different for every group.
Can recruiters browse a list of providers?
No. That surface does not exist in the product. Providers appear masked in matching and in match views. A provider decides when their details open up.
Is the matching AI?
No, and we are careful not to say otherwise. Matching is a deterministic score over requirements that both sides stated in advance: provider type, license state, distance, schedule, case mix and rate. AI is used in two places only, reading listing text so openings are comparable, and reading credential documents during verification.
How do you verify that a provider is real?
Provider identity is checked against the federal NPI registry, the public CMS registry of healthcare provider identifiers. Credential documents are read and checked on top of that.
Where does your view of compensation come from?
Two first-party places. What employers post on RxRooster, and what providers state they require. We publish market-level comparisons from that, by state and by role. We do not publish our inventory or where our listing data comes from, and we will not confirm figures attributed to us that we did not publish.
You call anesthesia one of the tightest labor markets in medicine. What is that based on?
That is our characterization of the market we work in, not a cited statistic, and we will not attach a vacancy-cost figure to it that we cannot stand behind. If you need a sourced number for a story, we would rather point you to the workforce literature than supply one.
Who is the product for?
On one side, CRNAs, CAAs, SRNAs and anesthesiologists. On the other, the anesthesia groups, staffing companies, hospitals and surgery centers hiring them, and the recruiters who do that work.
What is RxRooster not?
It is not an employer, and it is not a staffing agency. RxRooster does not employ clinicians, set compensation, or take revenue tied to patient care. Credentialing, contracting and the clinical arrangement are between the provider and the group.
Can we get an interview with the founder?
Yes. Email alma@rxrooster.com. He handles press directly.
08

Logo files

Logo mark

Logo mark

The rooster, on transparent. Use on light or dark.

Download PNG
Wordmark

Wordmark

RxRooster set without the mark, on transparent.

Download PNG
App icon, 512px

App icon, 512px

Square. For app listings and avatars.

Download PNG
App icon, 192px

App icon, 192px

Square, smaller. For favicons and inline use.

Download PNG

Usage

  • Do not recolor the mark, stretch it, or set it inside another shape.
  • Give the mark clear space on all sides. Do not crowd it against other logos, rules, or text.
  • The name is RxRooster: one word, capital R on Rx and capital R on Rooster. Not Rx Rooster, and not RxRooster Inc. The legal entity is RxRooster, LLC.

Vector versions of the mark are not published yet. If you need one for print, email the founder and he will send it directly.

09

Media contact

Alma Knudson

Founder & Head of Engineering, RxRooster

alma@rxrooster.com

Press goes straight to the founder. There is no agency and no press office in the middle, so a reply is usually same day. Interviews, demos, and background conversations are all available.

Employers register and post listings at app.rxrooster.com/employers.